3M: Stop Pretending and Start Protecting

3M brand harms caribou habitat

3M works hard to conceal the truth about the environmentally destructive practices behind its products. The truth? 3M’s products contain wood and paper that comes from heartbreaking forest destruction around the world. And what’s worse, 3M tries to cover up the facts by stamping its products with a misleading “eco-label” from the Sustainable Forestry Initiative.

Forests in North America -- home of the endangered Caribou -- Finland, Indonesia, Brazil, and Russia are all being stripped to make things like Scotch-Brite sponges, Post-it Notes, sand paper, and masking tape. Sound like a good trade-off? We don’t think so.

As a company that prides itself on innovation, 3M has the ability, and responsibility, to reinvent its approach to using forests in its products. Our wildlife and communities depend on it. Tell the CEO of 3M now!


To: Inge Thulin, 3M CEO

Dear Inge Thulin, 3M CEO:

Stop Pretending and Start Protecting.

The world’s forests are threatened. Instead of being part of an innovative solution, 3M is part of the problem.
  • 90% of 3M’s Post-It Note products contain no recycled content.
  • Post-it Notes are made with environmentally irresponsible paper that harms wildlife, destroys forests, and pollutes water.
  • 3M sources fiber for many of its products from forests that are critical for endangered wildlife and mitigating climate change.
  • 3M is greenwashing and misleading consumers when it stamps its products with the Sustainable Forestry Initiative’s phony “eco-label”
We care about forests and oppose 3M’s involvement in forest destruction. We urge 3M to do the right thing and change from a “pretender” to a “protector” by adopting an environmental leadership forest policy.